From a Family Dream to a 5-Star Rural Hotel

Some places don't just wait for you; they choose you. For our family, that place was the Comarca de Pinares in Soria.


A 20-Year Love Affair

We are a family from Madrid who, over two decades ago, discovered Soria almost by chance. What began as a simple exploratory trip became an instant love affair. Since then, every summer, every getaway, and every holiday had only one destination: this land of infinite pines, pure air, and healing silence.

Throughout these 20 years, we have hiked every trail, discovered hidden waterfalls, and experienced the magic of the changing seasons in this region. Soria gifted us unforgettable experiences, and a deep desire was born within us: to share this treasure with the world.


Our Mission: Sharing our Soria with You

El Nido de Pinares was not born as a mere hospitality business, but as a life project. We wanted to convey to our guests that same sense of peace and wonder we felt the first time we saw the Laguna Negra or walked through the Lobos River Canyon.

We have poured all our experiences into this family hotel, taking care of every detail so that your stay becomes the starting point for your own "magic moments" in the region.


5-Star Standards with a Rural Soul

  • Family Hospitality: The personal touch of those who truly love what they do.
  • Exclusive Privacy: We were pioneers in the private SPA concept to guarantee your absolute intimacy.
  • Certified Quality: We take pride in being recognized with a 5-star rating by the Junta de Castilla y León.


The Nest in the Media: Our Footprint in Soria

At El Nido de Pinares, we believe that tourism is much more than providing accommodation; it is a way to honor our land and our roots. We are especially thrilled to share how the media has covered our story, highlighting our commitment to the revitalization of Navaleno and the passion we pour into every detail to make your stay in the Pinares region simply unforgettable.

From Soria to the World: Interview on CyL TV's 'Me vuelvo al pueblo'

Recently, the TV show 'Me vuelvo al pueblo' from Castilla y León Televisión visited our facilities in Navaleno. In this 8-minute feature, we share why we chose to create a new-build project, specifically designed to guarantee the highest functionality, thermal insulation, and the premium comfort our guests deserve. From our private SPA to the warmth of our suites, every detail has a purpose.


Video Highlights:

  • 00:00 – Introduction: The origin of the project and our arrival in the village.
  • 00:50 – The Concept: A hotel designed to blend seamlessly into the rural environment.
  • 01:50 – Architecture & New Construction: Why we built from scratch (Quality & Functionality).
  • 02:11 – Inspired by Nature: Design and warmth focused on the guest experience.
  • 04:00 – Suite Tour: Spaciousness, views, and modern comfort.
  • 04:48 – Common Areas: Relaxation spaces designed with the guest in mind.
  • 05:50 – Our SPA: The perfect atmosphere to unwind after exploring our region.
  • 06:43 – Entrepreneurship with Purpose: Our vision for high-quality rural tourism.
  • 07:43 – Conclusion: A dream come true in Navaleno.


We would like to thank Castilla y León Televisión for this feature. If you are curious about other entrepreneurial stories in our region, you can watch the full episode [here].

Something Exceptional for Navaleno: Our Vision in the Local Press

Reportaje sobre El Nido de Pinares en Desdesoria

The local newspaper desdeSoria recently highlighted our commitment to the Pinares region, describing El Nido as ‘something exceptional’ for local development. We are proud to play an active role in driving Soria’s tourism forward.

Read the full story at desdeSoria

We are more than just a hotel; we are a family inviting you to discover our favorite sanctuary